With so much competition, the consumer world is often saturated with advertisements. Brands try their very best to get noticed, but it’s not all about what we see on billboards or on TV. In some cases, the best advertising comes when brands stop competing against each other and join forces.
Some brand collaborations make perfect sense, while others are just out and out bizarre. Justin Bieber’s Coty nail polish and KFC’s incredible foray into the fashion world are living proof that companies will do whatever it takes to stay on top – even if things get a little ugly.