AdTheorent Holding Company, Inc. Reports First Quarter 2024 Financial Results

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AdTheorent Holding Company, Inc. Reports First Quarter 2024 Financial Results

NEW YORK, May 02, 2024 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH) (AdTheorent or the Company), a machine learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced its first quarter 2024 financial results.

First Quarter 2024 Financial Overview:

  • Revenue was $34.9 million, a 6.7% increase compared to $32.7 million in the first quarter of 2023.
  • Gross profit was $14.3 million, down 0.2%, from the first quarter of 2023. Gross Profit Margin was 40.9%, compared to 43.7% in the first quarter of 2023.
  • Adjusted Gross Profit increased $1.5 million, or 7.1%, to $22.4 million compared to the first quarter of 2023. Adjusted Gross Profit Margin was 64.2% compared to 64.0% in the first quarter of 2023.
  • Net loss was $9.9 million compared to $5.2 million in the first quarter of 2023. In the first quarter of 2024, the Company recognized a total of $5.8 million of net mark to market losses related to fair value of the Seller's Earn-Out and Warrants liabilities compared to net losses of $0.04 million in the first quarter of 2023.
  • Adjusted EBITDA decreased $0.2 million, or 50.0%, to $0.2 million compared to first quarter 2023. Adjusted EBITDA as a percentage of Adjusted Gross Profit of 1.0% represented a decrease from 2.2% in the first quarter of 2023.

Business and Operating Highlights:

  • Average revenue per active customer increased 3.5% year-over-year.  
  • AdTheorent's self-service momentum continued, with 60% year-over-year revenue growth and a 95% year-over-year increase in total customers. Additionally, AdTheorent self-service CTV revenue grew 95%.  
  • AdTheorent Health revenue grew 34.3% year-over-year.  
  • AdTheorent Health's algorithm-based and ID-independent health audiences yielded strong customer adoption with 95 active campaigns running in the first quarter of 2024, an 86% sequential increase from the 51 campaigns running in the fourth quarter of 2023.  
  • AdTheorent was awarded Enabling Technology Company of the Year by the prestigious MMA SMARTIES™ X Global awards. In addition, AdTheorent won four campaign-specific MMA SMARTIES™ X Global awards with valued partners The Wine Group, TRG, and Choctaw Casinos & Resorts.  

The Company prepares its consolidated financial statements in accordance with the U.S. generally accepted accounting principles (GAAP). Adjusted Gross Profit and Adjusted EBITDA are non-GAAP financial measures. See the supplementary schedules in this press release for a discussion of how the Company defines and calculates these measures and a reconciliation thereof to the most directly comparable GAAP measures.

Transaction with Cadent:

On April 1, 2024, the Company announced its entry into a definitive agreement to be acquired by Cadent, LLC for approximately $324 million in cash, or $3.21 per share (the Merger). The Merger is expected to be completed by the third quarter of 2024 and is subject to approval by AdTheorent's stockholders, expiration or termination of the applicable waiting period under the Hart-Scott-Rodino Antitrust Improvements Act of 1976, as well as other customary closing conditions. Upon completion of the Merger, AdTheorent common stock will no longer be listed on the Nasdaq Stock Exchange or trade in any other public market. A press release describing the details of the Merger can be found on the investor relations page of AdTheorent's website at investors.adtheorent.com.  Due to the pending Merger, AdTheorent will not provide updated guidance or host a conference call or webcast to discuss first quarter 2024 results.  

About AdTheorent:

AdTheorent uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for marketers. AdTheorent's advanced machine learning-powered media buying platform powers its predictive targeting, predictive audiences, geo-intelligence, audience extension solutions and in-house creative capability, Studio AT. Focused on the predictive value of machine learning models, AdTheorent's product suite and flexible transaction models allow advertisers to identify the most qualified potential consumers coupled with the optimal creative experience to deliver superior results, measured by each advertiser's real-world business goals. AdTheorent is headquartered in New York, with fourteen locations across the United States and Canada.

AdTheorent is consistently recognized with numerous technology, product, growth and workplace awards. AdTheorent was named Best Buy-Side Programmatic Platform in the 2023 Digiday Technology Awards and was honored with an AI Breakthrough Award and Most Innovative Product (B.I.G. Innovation Awards) for six consecutive years. Additionally, AdTheorent is the only seven-time recipient of Frost & Sullivan's Digital Advertising Leadership Award. In September 2023, evidencing its continued prioritization of its team, AdTheorent was named a Crain's Top 100 Best Place to Work in NYC for the tenth consecutive year. AdTheorent ranked tenth in the Large Employer category and 26th overall in 2023. For more information, visit adtheorent.com.

Forward-Looking Statements:

This communication contains forward-looking statements within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements include, without limitation, any statement that may predict, forecast, indicate or imply future results, performance or achievements, and may contain words such as believe, anticipate, expect, estimate, intend, project, plan, or words or phrases with similar meaning. Such statements may also include statements regarding the completion of the proposed merger and the expected timing of the completion of the proposed merger, the management of AdTheorent upon completion of the proposed merger and AdTheorent's plans upon completion of the proposed merger.  Forward-looking statements should not be read as a guarantee of future performance or results and will not necessarily be accurate indications of the times at, or by, which such performance or results will be achieved. Forward-looking statements contained in this press release relate to, among other things, the Company's projected financial performance and operating results, including projected revenue, Adjusted Gross Profit and Adjusted EBITDA, as well as statements regarding inflationary pressures and recessionary fears.

Forward-looking statements are based on current expectations, forecasts and assumptions that involve risks and uncertainties, including, but not limited to, the market for programmatic advertising developing slower or differently than the Company's expectations, the demands and expectations of clients and the ability to attract and retain clients and other economic, competitive, governmental and technological factors outside of the Company's control, that may cause the Company's business, strategy or actual results to differ materially from the forward-looking statements. The Company does not intend and undertakes no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required by applicable law. Investors are referred to AdTheorent's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K and any subsequent filings on Forms 10-Q or 8-K, for additional information regarding the risks and uncertainties that may cause actual results to differ materially from those expressed in any forward-looking statement.

Investor Contact:
David DeStefano, ICR
AdTheorentIR@icrinc.com
(203) 682-8383

Press Contact:
Melanie Berger, AdTheorent
Melanie@adtheorent.com
(850) 567-0082


ADTHEORENT HOLDING COMPANY, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED BALANCE SHEETS
(in thousands)
 
 March  31,    December  31,  
 2024    2023  
ASSETS(unaudited)        
Current assets          
Cash and cash equivalents$69,202    $70,261  
Accounts receivable, net  55,233      71,288  
Income tax recoverable  163      177  
Prepaid expenses  5,974      4,515  
Total current assets  130,572      146,241  
Property and equipment, net  437      457  
Operating lease right of use assets  4,794      5,085  
Investment in SymetryML Holdings  742      628  
Other intangible assets, net  8,204      7,969  
Goodwill  34,842      34,842  
Deferred income taxes, net  11,647      10,575  
Other assets  397      299  
Total assets$191,635    $206,096  
           
LIABILITIES AND STOCKHOLDERS' EQUITY          
Current liabilities          
Accounts payable$13,586    $17,910  
Accrued compensation  3,012      10,483  
Accrued expenses  5,442      4,994  
Operating lease liabilities, current  1,436      1,421  
Total current liabilities  23,476      34,808  
Warrants  6,730      967  
Seller's Earn-Out  5      10  
Operating lease liabilities, non-current  4,779      5,141  
Total liabilities  34,990      40,926  
Stockholders' equity          
Preferred Stock          
Common Stock  9      9  
Additional paid-in capital  94,631      93,304  
Retained earnings  62,005      71,857  
Total stockholders' equity  156,645      165,170  
Total liabilities and stockholders' equity$191,635    $206,096  



ADTHEORENT HOLDING COMPANY, INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(Unaudited; in thousands, except share and per share data)
 Three Months Ended March  31,  
 2024    2023  
Revenue$34,857    $32,674  
Operating expenses:          
Platform operations  20,601      18,387  
Sales and marketing  10,862      10,307  
Technology and development  3,222      3,291  
General and administrative  5,771      3,936  
Total operating expenses  40,456      35,921  
Loss from operations  (5,599)    (3,247)
Interest income, net  646      619  
Gain on change in fair value of Seller's Earn-Out  5      233  
Loss on change in fair value of warrants  (5,763)    (269)
Gain (loss) on fair value of investment in SymetryML Holdings  114      (168)
Other expense, net  (4)    (41)
Total other (loss) income, net  (5,002)    374  
Net loss before income taxes  (10,601)    (2,873)
Benefit (provision) for income taxes  749      (2,350)
Net loss$(9,852)  $(5,223)
Loss per share:          
Basic$(0.11)  $(0.06)
Diluted$(0.11)  $(0.06)
Weighted-average common shares outstanding:          
Basic  90,449,398      87,551,278  
Diluted  90,449,398      87,551,278  



ADTHEORENT HOLDING COMPANY, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
(Unaudited; in thousands)
 
   
 Three Months Ended March  31,  
 2024    2023  
Cash flows from operating activities          
Net loss$(9,852)  $(5,223)
Adjustments to reconcile net loss to net cash provided by operating activities:          
Provision for credit losses  (200)      
Amortization expense  1,403      2,059  
Depreciation expense  47      49  
Amortization of debt issuance costs  14      14  
Gain on change in fair value of Seller's Earn-Out  (5)    (233)
Loss on change in fair value of warrants  5,763      269  
Loss (gain) on fair value of investment in SymetryML Holdings  (114)    168  
Deferred tax benefit  (1,072)    (1,326)
Equity-based compensation  2,041      1,480  
Changes in operating assets and liabilities:          
Accounts receivable  16,255      16,719  
Income taxes recoverable  14      (46)
Prepaid expenses and other assets  (1,280)    (1,824)
Accounts payable  (4,412)    (572)
Accrued compensation, accrued expenses, and other liabilities  (7,370)    (7,423)
Net cash provided by operating activities  1,232      4,111  
Cash flows from investing activities          
Capitalized software development costs  (1,448)    (1,196)
Purchase of property and equipment  (33)    (23)
Net cash used in investing activities  (1,481)    (1,219)
Cash flows from financing activities          
Cash received for exercised options  238      57  
Taxes paid related to net settlement of restricted stock awards  (1,199)    (399)
Proceeds from employee stock purchase plan  151      172  
Net cash used in financing activities  (810)    (170)
Net (decrease) increase in cash and cash equivalents  (1,059)    2,722  
Cash and cash equivalents at beginning of period  70,261      72,579  
Cash and cash equivalents at end of period$69,202    $75,301  



Non-GAAP Financial Measures

The Company uses financial measures that are not calculated in accordance with GAAP including Adjusted EBITDA and Adjusted Gross Profit. The Company's management believes that this information can assist investors in evaluating the Company's operational trends, financial performance, and cash generating capacity and make strategic decisions. Management believes these non-GAAP measures allow investors to evaluate the Company's financial performance using some of the same measures as management.

Because of the limitations associated with these non-GAAP financial measures, Adjusted Gross Profit, EBITDA, Adjusted EBITDA, Adjusted Gross Profit as a percentage of Revenue and Adjusted EBITDA as a percent of Adjusted Gross Profit should not be considered in isolation or as a substitute for performance measures calculated in accordance with GAAP. The Company compensates for these limitations by relying primarily on its GAAP results and using non-GAAP measures on a supplemental basis. You should review the reconciliation of the non-GAAP financial measures below and not rely on any single financial measure to evaluate AdTheorent's business.

The tables below show the Company's non-GAAP financial metrics reconciled to the comparable GAAP financial metrics included in this release.

Adjusted Gross Profit

Adjusted Gross Profit is a non-GAAP profitability measure. Adjusted Gross Profit is a non-GAAP financial measure of campaign profitability, monitored by management and the board, used to evaluate the Company's operating performance and trends, develop short- and long-term operational plans, and make strategic decisions regarding the allocation of capital. The Company believes this measure provides a useful period-to-period comparison of campaign profitability and is useful information to investors and the market in understanding and evaluating its operating results in the same manner as its management and board. Gross profit is the most comparable GAAP measurement, which is calculated as revenue less platform operations costs. In calculating Adjusted Gross Profit, the Company adds back other platform operations costs, which consist of amortization expense related to capitalized software, depreciation expense, allocated costs of personnel which set up and monitor campaign performance, and platform hosting, license, and maintenance costs, to gross profit.

The following table sets forth a reconciliation of revenue to Adjusted Gross Profit for the periods presented:

 Three Months Ended March  31,  
 2024    2023  
 (In thousands)  
Revenue$34,857    $32,674  
Less: Platform operations  20,601      18,387  
Gross Profit  14,256      14,287  
Add back: Other platform operations  8,118      6,610  
Adjusted Gross Profit$22,374    $20,897  
 

EBITDA and Adjusted EBITDA

EBITDA is a non-GAAP financial measure defined by the Company as net loss, before interest income, net; depreciation, amortization; and income tax (benefit) provision. Adjusted EBITDA is defined as EBITDA before equity-based compensation expense, transaction costs, non-core operations and other non-recurring items. Net loss is the most comparable GAAP measurement.

Collectively these non-GAAP financial measures are key profitability measures used by the Company's management and board to understand and evaluate its operating performance and trends, develop short-and long-term operational plans and make strategic decisions regarding the allocation of capital. The Company believes that these measures can provide useful period-to-period comparisons of campaign profitability. Accordingly, the Company believes that these measures provide useful information to investors and the market in understanding and evaluating its operating results in the same manner as its management and board.

The following table sets forth a reconciliation of net loss to Adjusted EBITDA for the periods presented:

 Three Months Ended March  31,  
 2024    2023  
 (In thousands)  
Net loss$(9,852)  $(5,223)
Interest income, net  (646)    (619)
Tax (benefit) provision  (749)    2,350  
Depreciation and amortization  1,450      2,108  
EBITDA$(9,797)  $(1,384)
Equity-based compensation  2,041      1,480  
Transaction costs (1)  2,345      166  
Gain on change in fair value of Seller's Earn-Out (2)  (5)    (233)
Loss on change in fair value of warrants (3)  5,763      269  
(Gain) loss on fair value of investment in SymetryML Holdings  (114)    168  
Adjusted EBITDA$233    $466  


 (1)For the three months ended March 31, 2024, these costs include professional fees related to the Merger Agreement announced on April 1, 2024. For the three months ended March 31, 2023, these costs include professional fees directly related to the SPAC merger with MCAP Acquisition Corporation (the Business Combination) on December 22, 2021.
     
 (2)In connection with the Business Combination, a Seller's Earn-Out liability was recorded. The gains represent the decrease in fair value of the Seller's Earn-Out in the three months ended March  31, 2024 and 2023.
     
 (3)In connection with the Business Combination, a liability for warrants was recorded. The losses represent the increase in fair value of the warrants in the three months ended March  31, 2024 and 2023.
     

The following table presents Adjusted EBITDA as a  Percentage of Adjusted Gross Profit and Adjusted Gross Profit as a  Percentage of Revenue:

 Three Months Ended March  31,  
 2024    2023  
 (In thousands, except percentages)  
Gross Profit$14,256    $14,287  
Net loss$(9,852)  $(5,223)
Net loss as a percentage of Gross Profit  -69.1%    -36.6%
Adjusted Gross Profit$22,374    $20,897  
Adjusted EBITDA$233    $466  
Adjusted EBITDA as a percentage of Adjusted Gross Profit  1.0%    2.2%
Gross Profit$14,256    $14,287  
Revenue$34,857    $32,674  
Gross Profit as a percentage of Revenue  40.9%    43.7%
Revenue$34,857    $32,674  
Adjusted Gross Profit$22,374    $20,897  
Adjusted Gross Profit as a percentage of Revenue  64.2%    64.0%

 


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