Priceline names Sejal Amin as new Chief Technology Officer

Published 2025/02/11, 14:02
©  Reuters

NORWALK – Priceline, a notable player in the online travel space and subsidiary of the $162.62 billion market cap Booking Holdings (NASDAQ:BKNG), has appointed Sejal Amin as its Chief Technology Officer, the company announced today. The parent company maintains impressive gross profit margins of nearly 85% and generates over $23 billion in annual revenue. Amin brings over two decades of experience to the role, where she will oversee product engineering, infrastructure, data, and technology operations.

In her new position, Amin is set to propel Priceline’s adoption and integration of generative and agentive AI technologies, aligning with the company’s objective to establish itself as the premier travel dealmaker globally.

Brett Keller, CEO of Priceline, expressed enthusiasm about Amin’s appointment, highlighting her extensive background as a valuable asset to the company’s technological advancements and customer experience improvements. "Sejal’s leadership will help us continue to cement Priceline’s position as a travel tech leader and further build our culture of innovation," Keller stated.

Amin’s previous tenure as CTO at Shutterstock (NYSE:SSTK) saw her leading the integration of AI to revamp customer features. She also served as CTO for the Tax and Accounting business unit at Thomson Reuters (NYSE:TRI), where she was responsible for transforming the engineering organization and product portfolio.

In addition to her corporate roles, Amin is an active mentor and educator, serving as an adjunct professor for NYU’s Executive Education Program and a founding member of Unveiled, an initiative supporting the advancement of women in STEM fields.

Priceline, which is part of Booking Holdings Inc. [NASDAQ: BKNG], has been a significant force in the online travel industry for 25 years. According to InvestingPro data, BKNG stock has shown remarkable momentum with a 43% surge over the past six months, though current analysis suggests the stock is trading above its Fair Value. InvestingPro subscribers have access to 10+ additional exclusive insights about BKNG’s financial health, which is rated as "GREAT" by their comprehensive scoring system. The company is known for its proprietary deals technology that delivers exclusive discounts by analyzing vast data sets. Priceline offers a wide array of travel options, including hotels, flights, alternative accommodations, rental cars, cruises, vacation packages, and experiences, alongside 24/7 customer service and additional savings for Priceline VIP members. For detailed analysis and comprehensive insights, investors can access the full BKNG Pro Research Report, part of InvestingPro’s coverage of 1,400+ top US stocks.

The information in this article is based on a press release statement.

In other recent news, Booking Holdings has been the subject of various analyst notes. Truist Securities raised its price target for the company to $4,720, citing Booking Holdings’ strong market position in Europe and the Asia-Pacific region. Mizuho (NYSE:MFG) Securities also increased its price target to $6,000, emphasizing the company’s potential for mid-teen EBITDA growth in fiscal year 2025. However, Cantor Fitzgerald reduced its price target to $4,900 due to concerns about the potential disruption AI agents could cause to the direct consumer relationships that online travel agencies currently maintain. JMP Securities maintained a positive outlook on Booking Holdings, assigning it a ’Market Outperform’ rating, highlighting the company’s resilient upper-funnel trends and market share gains.

In legal developments, Booking Holdings experienced a court victory as a federal court overturned a jury verdict that had previously held the company liable for violating a computer fraud law in a case against Ryanair (NASDAQ:RYAAY) DAC. The court ruled that Ryanair failed to prove it suffered losses of $5,000 or more due to Booking.com’s actions, a necessary component for a Computer Fraud and Abuse Act violation.

These recent developments highlight Booking Holdings’ ongoing market performance, analyst outlook, and legal proceedings.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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