Metrics to compare | SOBR | Sector Sector - Average of metrics from a broad group of related Technology sector companies | Relationship RelationshipSOBRPeersSector | |
|---|---|---|---|---|
P/E Ratio | −0.5x | −41.8x | 13.1x | |
PEG Ratio | 0.00 | 0.41 | 0.01 | |
Price/Book | 1.9x | 9.8x | 2.4x | |
Price / LTM Sales | 11.7x | 4.9x | 2.5x | |
Upside (Analyst Target) | - | 61.2% | 19.6% | |
Fair Value Upside | Unlock | −8.0% | −0.2% | Unlock |
SOBR Safe, Inc. a hardware and software company, provides non-invasive technologies to monitor and identify the presence of alcohol in North America. The company offers SOBRcheck and SOBRsure that enables non-invasive alcohol monitoring and detection, biometric identity verification, and qualified, real-time cloud-based informational alerts and reporting; and SOBRsafe, touch-based alcohol awareness tracking products. It sells its products directly through channel partners, sales agents or through enterprise and consumer digital channels. SOBR Safe, Inc. was founded in 2004 and is headquartered in Greenwood Village, Colorado.